B2B Marketing Lead (m/f) in Berlin

Looking for an opportunity to apply your marketing expertise to shape and implement the marketing

strategy for a growing SaaS company? Care to shape the future of work and continuous learning with us? Leapsome offers an exciting opportunity for a driven and ambitious marketing expert to join our growing team in the heart of Berlin. 



About Leapsome

The modern workplace is changing fundamentally. Millennials a generation that values feedback and continuous learning will soon form the majority of the global workforce. At the same time, technological change and rapidly changing job requirements reinforce the need for continuous learning at work. With Leapsome, we’re building the platform that drives continuous learning with the employee at the core.

 

Leapsome is a Berlinbased HR & learning SaaS startup. We offer an AIpowered platform for continuous feedback between employees, 360° performance reviews, engagement surveys and goal & OKR tracking. A personalized learning module will be added in 2019. Companies use Leapsome to build a strong feedback and learning culture that supports their digital transformation and retains top talent.


About the job

  • Become a core member of our team: As our first marketing hire, you will both shape the marketing strategy and directly contribute to its implementation - no slides, direct impact!
  • Define, implement, test and adapt in- and outbound marketing campaigns to generate B2B leads for the sales team
  • Finetune positioning and core messaging to build brand awareness and communicate the value of Leapsome into the market
  • Refine and test different market segments together with the founders and sales team
  • Set ambitious marketing KPIs and put the reporting into place to make progress measureable
  • Drive our content strategy, generate and seed effective content for marketing and to support the sales process
  • Conduct customer interviews and uncover insights to improve our messaging and generate success stories
  • Prepare to build and lead an exceptional marketing team once scalable marketing strategy and processes are in place

About you

  • University degree and 4+ years work experience with successful track record in B2B marketing
  • You are fluent in German and English both in written and spoken form
  • You excel at defining effective marketing strategies, communicating a technical product memorably and generating interest in the target segment
  • You are a very analytical and data driven person, and you test and adapt strategies and tactics continuously based on data
  • You are entrepreneurial and solve challenges creatively as they arise
  • You consistently take ownership and get things done
  • You communicate effectively, friendly and confidently in all contexts
  • You have a good understanding of technology
  • You are passionate about the future of work and learning at work, and you want to join us in building an exceptional team and company to have real impact in this space
  • Ideally: You have previous experience in B2B SaaS or HR tech


Why Leapsome?

  • Assume ownership and new responsibilities quickly in a growing company with lots of opportunities for learning and development
  • Get the opportunity to shape the gotomarket strategy of a growing B2B tech startup and build the marketing team and processes with us
  • Work with the founders to shape the strategy and growth of Leapsome
  • Entrepreneurial work environment and fast decision making
  • Participate in the success of the company over time
  • Regular feedback and a culture that promotes and encourages professional growth

Sounds good?

We're looking forward to hearing from you!



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